WechatIMG11752
上海
A commercial facade precedent by yees design demonstrating the integration of bright retail branding and interior illumination into a historic multi-bay architectural envelope.
- What we like about this project
- The upper floor windows glow uniformly from within like lightboxes, transforming the traditional upper facade into a monumental sign band.
Materials
- stone
- glass
- metal
- concrete
Visual identifiers
- historic-facade
- punched-windows
- illuminated-signage
- reflective-plaza
- stepped-parapet
Style tags
- adaptive-reuse
- historic
- commercial
- contemporary-retail
Visual tags
- commercial-facade
- retail
- adaptive-reuse
- night-lighting
- historic-preservation
- Geometry
- Symmetrical historic multi-bay facade with a stepped decorative parapet and regular grid of punched windows over a large glazed ground floor.
- Facade system
- Restored historic masonry facade with punched glazing and extensive ground floor storefront display windows.
- Structural guess
- Load-bearing historic masonry perimeter wall with integrated steel or concrete structural framing.
- Spatial scale
- Three-story commercial building facade at pedestrian street scale.
- Lighting
- Twilight and night conditions with bright internal illumination from the glowing grid of windows and prominent green branding signage.
- Atmosphere
- Dramatic and luminous, contrasting the heavy historic masonry profile with vibrant modern signage and glowing apertures.
- Environmental context
- Urban public square or pedestrian street edge with wet reflective paving in the foreground.
- Spatial experience
- The wet public plaza reflects the illuminated storefronts and glowing upper windows, creating a striking street presence.
- Composition rhythm
- Symmetrical vertical window bays structured under a stepped decorative parapet line.
- Style reading
- Historic adaptive reuse retail architecture
- Program
- Retail flagship store
- Perspective
- Exterior Facade
- Discipline
- architecture
- Materials
- stone, glass, metal, concrete
- Visual identifiers
- historic-facade, punched-windows, illuminated-signage, reflective-plaza, stepped-parapet
- Style tags
- adaptive-reuse, historic, commercial, contemporary-retail
- Visual tags
- commercial-facade, retail, adaptive-reuse, night-lighting, historic-preservation
- Geometry
- Symmetrical historic multi-bay facade with a stepped decorative parapet and regular grid of punched windows over a large glazed ground floor.
- Facade system
- Restored historic masonry facade with punched glazing and extensive ground floor storefront display windows.
- Structural guess
- Load-bearing historic masonry perimeter wall with integrated steel or concrete structural framing.
- Spatial scale
- Three-story commercial building facade at pedestrian street scale.
- Lighting
- Twilight and night conditions with bright internal illumination from the glowing grid of windows and prominent green branding signage.
- Atmosphere
- Dramatic and luminous, contrasting the heavy historic masonry profile with vibrant modern signage and glowing apertures.
- Environmental context
- Urban public square or pedestrian street edge with wet reflective paving in the foreground.
- Spatial experience
- The wet public plaza reflects the illuminated storefronts and glowing upper windows, creating a striking street presence.
- Composition rhythm
- Symmetrical vertical window bays structured under a stepped decorative parapet line.
- Style reading
- Historic adaptive reuse retail architecture
- Program
- Retail flagship store
- Perspective
- Exterior Facade
- Discipline
- architecture