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Projject

Shenzhen-based practice Projject crafts energetic retail and beverage interiors defined by graphic architectural interventions, exposed mechanical systems, and continuous floor planes that fluidly connect dark, sculpted spaces to the street. The portfolio serves as a precise reference when detailing floating illuminated canopies, specifying bracketless glass shelving systems, or designing high-contrast thresholds for compact commercial storefronts.

Exterior and interior views of a small pavilion-like cafe with a bright red roof structure and timber framing set in an urban plaza by Projject.

2.-七月柿

深圳

A pavilion-style commercial cafe precedent featuring a striking red roof canopy and exposed timber structure, integrating small-scale retail into a dense urban plaza.

What we like about this project
The dramatic, soaring red fin detail breaking the roofline at the front apex of the canopy.

Materials

  • timber
  • steel
  • glass
  • standing-seam-metal
  • concrete

Visual identifiers

  • red-canopy-roof
  • timber-framing
  • pavilion-structure
  • glazed-storefront

Style tags

  • contemporary
  • commercial
  • timber-detailed

Visual tags

  • pavilion
  • retail
  • urban-infill
  • timber-structure
  • canopy
Geometry
Single-story pavilion with a prominent low-sloped red canopy roof, centered within an open paved public plaza surrounded by high-rise towers.
Facade system
Full-height glazed storefront systems with sliding doors set beneath deep roof overhangs.
Structural guess
Exposed post-and-beam timber frame supporting a lightweight steel or metal-clad roof canopy.
Spatial scale
Human-scale pavilion contrasting with the surrounding large-scale high-rise towers.
Lighting
Bright daytime exterior sunlight casting sharp shadows; warm interior pendant and spotlight illumination visible through glazing.
Atmosphere
Vibrant and inviting, bridging the scale of high-rise surroundings with human-scaled retail warmth.
Environmental context
Urban public plaza surrounded by mature trees and contemporary glass-and-steel skyscrapers.
Spatial experience
The pavilion sits openly in the plaza, offering permeable glazed storefronts and an outdoor wooden deck framing seating areas.
Composition rhythm
Horizontal bands of the roof overhang and storefront glazing counterbalanced by vertical timber posts.
Style reading
Contemporary urban commercial pavilion
Program
Cafe and retail pavilion
Perspective
Exterior Facade
Discipline
architecture
Materials
timber, steel, glass, standing-seam-metal, concrete
Visual identifiers
red-canopy-roof, timber-framing, pavilion-structure, glazed-storefront
Style tags
contemporary, commercial, timber-detailed
Visual tags
pavilion, retail, urban-infill, timber-structure, canopy
Geometry
Single-story pavilion with a prominent low-sloped red canopy roof, centered within an open paved public plaza surrounded by high-rise towers.
Facade system
Full-height glazed storefront systems with sliding doors set beneath deep roof overhangs.
Structural guess
Exposed post-and-beam timber frame supporting a lightweight steel or metal-clad roof canopy.
Spatial scale
Human-scale pavilion contrasting with the surrounding large-scale high-rise towers.
Lighting
Bright daytime exterior sunlight casting sharp shadows; warm interior pendant and spotlight illumination visible through glazing.
Atmosphere
Vibrant and inviting, bridging the scale of high-rise surroundings with human-scaled retail warmth.
Environmental context
Urban public plaza surrounded by mature trees and contemporary glass-and-steel skyscrapers.
Spatial experience
The pavilion sits openly in the plaza, offering permeable glazed storefronts and an outdoor wooden deck framing seating areas.
Composition rhythm
Horizontal bands of the roof overhang and storefront glazing counterbalanced by vertical timber posts.
Style reading
Contemporary urban commercial pavilion
Program
Cafe and retail pavilion
Perspective
Exterior Facade
Discipline
architecture

Related in this portfolio

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Directories

  • Firms
  • Patterns

AI Native Apps

  • AI Mode Search
  • SoftMarket
  • 2nd Brain

About HappyCluster

  • About
  • How it works
  • Contact

Connect

  • Waitlist
  • X
  • GitHub

Legal

  • Privacy
  • Terms

HappyCluster

© 2026

Exterior and interior views of a small pavilion-like cafe with a bright red roof structure and timber framing set in an urban plaza by Projject.

2.-七月柿

深圳

A pavilion-style commercial cafe precedent featuring a striking red roof canopy and exposed timber structure, integrating small-scale retail into a dense urban plaza.

What we like about this project
The dramatic, soaring red fin detail breaking the roofline at the front apex of the canopy.

Materials

  • timber
  • steel
  • glass
  • standing-seam-metal
  • concrete

Visual identifiers

  • red-canopy-roof
  • timber-framing
  • pavilion-structure
  • glazed-storefront

Style tags

  • contemporary
  • commercial
  • timber-detailed

Visual tags

  • pavilion
  • retail
  • urban-infill
  • timber-structure
  • canopy
Geometry
Single-story pavilion with a prominent low-sloped red canopy roof, centered within an open paved public plaza surrounded by high-rise towers.
Facade system
Full-height glazed storefront systems with sliding doors set beneath deep roof overhangs.
Structural guess
Exposed post-and-beam timber frame supporting a lightweight steel or metal-clad roof canopy.
Spatial scale
Human-scale pavilion contrasting with the surrounding large-scale high-rise towers.
Lighting
Bright daytime exterior sunlight casting sharp shadows; warm interior pendant and spotlight illumination visible through glazing.
Atmosphere
Vibrant and inviting, bridging the scale of high-rise surroundings with human-scaled retail warmth.
Environmental context
Urban public plaza surrounded by mature trees and contemporary glass-and-steel skyscrapers.
Spatial experience
The pavilion sits openly in the plaza, offering permeable glazed storefronts and an outdoor wooden deck framing seating areas.
Composition rhythm
Horizontal bands of the roof overhang and storefront glazing counterbalanced by vertical timber posts.
Style reading
Contemporary urban commercial pavilion
Program
Cafe and retail pavilion
Perspective
Exterior Facade
Discipline
architecture
Materials
timber, steel, glass, standing-seam-metal, concrete
Visual identifiers
red-canopy-roof, timber-framing, pavilion-structure, glazed-storefront
Style tags
contemporary, commercial, timber-detailed
Visual tags
pavilion, retail, urban-infill, timber-structure, canopy
Geometry
Single-story pavilion with a prominent low-sloped red canopy roof, centered within an open paved public plaza surrounded by high-rise towers.
Facade system
Full-height glazed storefront systems with sliding doors set beneath deep roof overhangs.
Structural guess
Exposed post-and-beam timber frame supporting a lightweight steel or metal-clad roof canopy.
Spatial scale
Human-scale pavilion contrasting with the surrounding large-scale high-rise towers.
Lighting
Bright daytime exterior sunlight casting sharp shadows; warm interior pendant and spotlight illumination visible through glazing.
Atmosphere
Vibrant and inviting, bridging the scale of high-rise surroundings with human-scaled retail warmth.
Environmental context
Urban public plaza surrounded by mature trees and contemporary glass-and-steel skyscrapers.
Spatial experience
The pavilion sits openly in the plaza, offering permeable glazed storefronts and an outdoor wooden deck framing seating areas.
Composition rhythm
Horizontal bands of the roof overhang and storefront glazing counterbalanced by vertical timber posts.
Style reading
Contemporary urban commercial pavilion
Program
Cafe and retail pavilion
Perspective
Exterior Facade
Discipline
architecture

Related in this portfolio