
始祖鸟2025秋冬橱窗设计-中国-2025
北京
A retail storefront window precedent utilizing horizontal layered foam sections to sculpt a high-relief topographic mountain landscape.
- What we like about this project
- The mountain form breaks through the horizontal window louvers, merging architectural layering with dynamic action figures.
Materials
- foam
- stone
- glass
- textile
Visual identifiers
- layered-foam
- topographic-relief
- retail-window
- mountain-sculpture
Style tags
- parametric
- contemporary
- sculptural
Visual tags
- retail-design
- installation
- topography
- parametric
- facade-display
- Geometry
- Layered horizontal planar slices step forward to form a high-relief topographic mountain contour, framed by dark textured stone above and below.
- Facade system
- Glass storefront display window framed by dark textured stone panels.
- Structural guess
- Internal concealed steel armature supporting stacked lightweight foam sections.
- Spatial scale
- Human scale; storefront window span roughly three to four meters wide with life-sized mannequin figures.
- Lighting
- Focused interior spotlighting highlights the sharp edges of the white sliced relief against dark surroundings.
- Atmosphere
- Dramatic, high-contrast night display evoking alpine movement and frozen terrain.
- Environmental context
- Urban retail storefront at night with dark stone facade framing the lit display window.
- Spatial experience
- The viewer on the sidewalk looks through glass at a dynamic diorama where figures in ski gear traverse a sliced sculptural landscape.
- Composition rhythm
- Tight horizontal stacking of planar slices creates a dense, striated section rhythm.
- Style reading
- Parametric retail installation
- Program
- Retail flagship display window
- Perspective
- Exterior Facade
- Discipline
- architecture
- Materials
- foam, stone, glass, textile
- Visual identifiers
- layered-foam, topographic-relief, retail-window, mountain-sculpture
- Style tags
- parametric, contemporary, sculptural
- Visual tags
- retail-design, installation, topography, parametric, facade-display
- Geometry
- Layered horizontal planar slices step forward to form a high-relief topographic mountain contour, framed by dark textured stone above and below.
- Facade system
- Glass storefront display window framed by dark textured stone panels.
- Structural guess
- Internal concealed steel armature supporting stacked lightweight foam sections.
- Spatial scale
- Human scale; storefront window span roughly three to four meters wide with life-sized mannequin figures.
- Lighting
- Focused interior spotlighting highlights the sharp edges of the white sliced relief against dark surroundings.
- Atmosphere
- Dramatic, high-contrast night display evoking alpine movement and frozen terrain.
- Environmental context
- Urban retail storefront at night with dark stone facade framing the lit display window.
- Spatial experience
- The viewer on the sidewalk looks through glass at a dynamic diorama where figures in ski gear traverse a sliced sculptural landscape.
- Composition rhythm
- Tight horizontal stacking of planar slices creates a dense, striated section rhythm.
- Style reading
- Parametric retail installation
- Program
- Retail flagship display window
- Perspective
- Exterior Facade
- Discipline
- architecture