MVRDV - Tiffany Façade Beijing
Beijing , China Mainland · 2023
A retail facade precedent featuring custom vertical glass fins that create a glowing, organic corner pavilion for luxury branding.
- What we like about this project
- The glass fins continue past the roofline as delicate vertical spines, softening the building's top edge.
Materials
- glass
- steel
- illuminated-signage
Visual identifiers
- glass-fins
- translucent-facade
- undulating-corner
- backlit-branding
Style tags
- contemporary
- parametric
- translucent
- luxury-retail
Visual tags
- retail-architecture
- curved-glass
- glowing-envelope
- commercial
- urban-corner
- Geometry
- An organic, softly undulating corner massing wrapped in vertical undulating glass fins that create a rhythmic, seamless exterior envelope.
- Facade system
- Custom structural glass fin and translucent laminated glass panel system.
- Structural guess
- Steel frame superstructure supporting an independent glazed curtain wall envelope.
- Spatial scale
- Multi-story retail pavilion at human scale, featuring grand street-level display windows.
- Lighting
- Twilight blue hour setting with intense internal and backlighting glowing through the green-tinted glass fins.
- Atmosphere
- Luminous, cool, and futuristic presence against the twilight sky.
- Environmental context
- Urban pedestrian plaza in Beijing with adjacent commercial and residential street fabric.
- Spatial experience
- The building forms a glowing crystalline anchor at the public plaza corner, drawing the eye with its backlit translucent surface.
- Composition rhythm
- Vertical glass fins produce a dense, undulating fluted rhythm around the rounded building corners.
- Style reading
- Contemporary parametric retail architecture
- Program
- Luxury retail flagship store
- Perspective
- Exterior Facade
- Discipline
- architecture
- Materials
- glass, steel, illuminated-signage
- Visual identifiers
- glass-fins, translucent-facade, undulating-corner, backlit-branding
- Style tags
- contemporary, parametric, translucent, luxury-retail
- Visual tags
- retail-architecture, curved-glass, glowing-envelope, commercial, urban-corner
- Geometry
- An organic, softly undulating corner massing wrapped in vertical undulating glass fins that create a rhythmic, seamless exterior envelope.
- Facade system
- Custom structural glass fin and translucent laminated glass panel system.
- Structural guess
- Steel frame superstructure supporting an independent glazed curtain wall envelope.
- Spatial scale
- Multi-story retail pavilion at human scale, featuring grand street-level display windows.
- Lighting
- Twilight blue hour setting with intense internal and backlighting glowing through the green-tinted glass fins.
- Atmosphere
- Luminous, cool, and futuristic presence against the twilight sky.
- Environmental context
- Urban pedestrian plaza in Beijing with adjacent commercial and residential street fabric.
- Spatial experience
- The building forms a glowing crystalline anchor at the public plaza corner, drawing the eye with its backlit translucent surface.
- Composition rhythm
- Vertical glass fins produce a dense, undulating fluted rhythm around the rounded building corners.
- Style reading
- Contemporary parametric retail architecture
- Program
- Luxury retail flagship store
- Perspective
- Exterior Facade
- Discipline
- architecture